The PROMISE Initiative

The United States, including Mississippi, is in the midst of a prescription opioid epidemic. Approximately 130 people die every day from an opioid overdose. The PROMISE Initiative, PReventing Opioid Misuse In the SouthEast, is fighting the opioid epidemic using a multi-phased approach to preventing prescription opioid misuse in rural Mississippi.
PROMISE Initiative activities include these:
- Community engagement forums assessing the region’s perceived needs and readiness for education about opioid misuse.
- Extension education, agent-led and peer-to-peer, increasing residents’ knowledge about proper opioid use.
- Media campaign encouraging proper opioid use.
- Placement of prescription drug take-back boxes throughout the state.
- Adult and Youth Mental Health First Aid training.
To promote proper use and disposal of prescription opioids in Mississippi, information was gathered from community members, both in-person and through surveys, to develop and implement a social marketing campaign. The community-based research is also being incorporated into Mississippi State University Extension Service educational materials that encourage proper use and disposal of prescription opioids.
This project is supported by the FY17 USDA NIFA Rural Health and Safety Education Competitive Grants Program of the National Institute of Food and Agriculture, USDA, Grant # 2017-46100-27225 and the FY18 Substance Abuse and Mental Health Services Administration Rural Opioids Technical Assistance Grants (ROTA) # TI-18-022.
Publications
News
STARKVILLE, Miss. -- Researchers from the Mississippi State University Extension Service are looking to collect row-crop farmers’ feedback on stress related to farming.
The focus group sessions are part of the MSU Extension opioid prevention campaign PReventing Opioid Misuse In the SouthEast, or the PROMISE Initiative.
Participation involves answering a series of questions about farming, stress related to farming and the opioid epidemic. If a row-crop farmer agrees to participate in a focus group, the total time commitment will be two hours.
The Mississippi State University Extension Service PROMISE Initiative will launch a webinar series Nov. 17 about farm stress, mental health and social structural issues affecting farmers and ranchers.
STARKVILLE, Miss. -- Protecting providers of the world’s food includes looking out for their mental well-being.
To address this, the Mississippi State University Extension Service has certified over 20 personnel to facilitate a skills-based, online training program: Adult Mental Health First Aid. This curriculum teaches participants how to identify, understand and respond to signs of mental health disorders and crises in their communities.
STARKVILLE, Miss. -- Mississippians now have an online tool for opioid misuse prevention resources and strategies.
Mississippi State University’s Extension Service and Social Science Research Center developed the webpage in collaboration with the Mississippi State Department of Health and the Fahrenheit Creative Group. This new page is a component of an MSU Extension drug prevention initiative called PReventing Opioid Misuse In the SouthEast, or the PROMISE Initiative.
STARKVILLE, Miss. -- A health leadership team led by the Mississippi State University Extension Service has received a national award for its work to address mental health challenges in the state’s agricultural community.
Directors of the PROMISE Initiative will receive the Southern Distinguished Team award from Epsilon Sigma Phi, during the organization’s annual national conference in October. PROMISE stands for “PReventing Opioid Misuse in the SouthEast.” Epsilon Sigma Phi is a nationwide organization for Extension professionals.
Success Stories
In this "What's New in Extension," Extension agents implement better safety standards, train to deliver Mental Health First Aid, and receive national recognition. Also, new irrigation and specialists join the Extension family.