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Passion fruit grown on a vine.
May 27, 2022 - Filed Under: Agriculture, Commercial Horticulture, Fruit, Local Flavor, Farmers Markets, Local Food System Economies, Marketing and Business Planning, Specialty Crop Production

The U.S. passion fruit industry is small, but a team of researchers want to help it grow through a grant awarded to Mississippi State University. Eric Stafne, fruit and nut specialist with the MSU Extension Service, is leading a research project aimed at gathering input from growers, marketers, consumers and buyers. The research team wants to better understand the current industry and its future direction.

Man in the background holding a cell phone in the foreground
March 9, 2022 - Filed Under: Marketing and Business Planning, Small Business, Marketing

STARKVILLE, Miss. -- Business leaders looking to upgrade their social media marketing strategies can now get started by tuning in to a new podcast series.

Bricks-To-Clicks Marketing, a Mississippi State University Extension program, helps business leaders develop a digital marketing plan to bring in more customers and revenue. The program has launched an eight-episode marketing podcast centered around use of social media platforms to grow personal brands and businesses.

Woman points at computer screen.
March 31, 2020 - Filed Under: Marketing and Business Planning, Small Business, Technology, Coronavirus

Thanks to technology, meetings still can be held face-to-face while practicing social distancing, and some tips from the pros can help make the transition easier.

The Mississippi State University Extension Service Center for Technology Outreach has provided technological support for remote learning for more than 20 years. Advances in technology make it faster, easier and possible from home.

Success Stories

Two women stand on either side of a machine.
Agri-business, Marketing and Business Planning
Volume 1 Number 2

VIP help female business owner reach online customers

After Becky Tatum acquired Delta Grind in 2008, she wanted the wholesale cornmeal production business to remain true to its roots, but she also had her own vision for what it could be. 

A woman wearing a white visor, maroon shirt, jeans, and boots marks a clipboard as five cows and three calves rest under a tree.
About Extension, Beef, Marketing and Business Planning, Rural Development, Food, Food Safety, Health, Nutrition, Rural Health
Volume 4 Number 3

See what's new in Extension: Gather for First Extension Beef-Production Workshop, the Food Factor Goes Digital, Extension Professionals Share Expertise, and Extension Offers New HappyHealthy Program. 

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