Farmers' Markets: Great Source for Local Produce
One of the fastest growing segments of fresh fruit and vegetable sales in Mississippi, as in the rest of the country, is direct marketing.
As opposed to selling wholesale, direct marketing is when a producer sells his or her produce directly to the consumer. This can be via on-farm retail sales, roadside stands, community supported agriculture (CSAs), buying clubs, pick-your-own farms, or farmers’ markets.
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